CAR OF THE YEAR 2023
An annual 7-ELEVEn tradition:
Celebrating the craziest and most popular cars on our feed with a winner chosen by our fans and followers.
ACD: Daniel Colon + Andrew Pattee
CW: John Dillon IV
We launched the contest with six match ups (twelve cars) that were top performers in our feed and left it up to our followers to vote in feed and on Instagram stories to crown one finalist as Car of The Year 2023.
Once our winner was chosen, we went big with the announcement. A full photoshoot in his hometown (Rochestery, NY) and a custom illustrated car poster + trophy to commemorate the victory.
ACD: Daniel Colon + Andrew Pattee
Photographer: Larry Chen
Car of The Year 2023 Winner’s poster
Illustrator: Juri Podlipaev
Instagram: @jp60_