Subway wanted to remix it’s iconic sandwich wrapper design and enlisted the help of artist and illustrator, Alex Alpert; to re-imagine what it could look like incorporating a few brand references and easter eggs into the design.
With this re-design came an opportunity to have some fun with creating some social concepts that would do this new design justice.
So we imagined a few…other places we could use this new design
Along with a deeper dive into the art and artist behind it
